Little Cinema was commissioned by HBO to produce their TCA afterparty using a singular immersive theme designed to transport critics, press and talent into a refreshing and colorful world of interaction and social shareability.
We transformed the modern industrial aesthetic of Spring Place in Beverly Hills into an eclectic collection of lush natural environments. Guests wandered through immersive set builds inspired by dream-like woodland fairytales. The Blue, Green, Yellow and Red Forests mimicked the saturated colors of TV bars to bridge the gap HBO’s TV Network and our enchanted forest.
Nestled throughout the dreamy flowers and foliage were stacks of vintage TVs streaming clips of flowers blooming, network logos and various motion graphics. Our ’TV Heart’ installation brought the forest to life with floor to ceiling projections of video art, network clips and dreamscapes.