Happier Than Ever Premiere
A Billie Eilish Drive-In Premiere Concert at The Grove, Los Angeles
Drive-Thru Experience
Disney+
To celebrate Billie Eilish’s Disney+ debut and her new feature film Happier Than Ever - Little Cinema produced a dreamy drive-in premiere for influencers, friends, and the press. The entire experience was concepted, designed, and produced by our team in just 9 days.
Branded invites, signage, and custom swag were designed by fusing concepts from Billie’s album art with regal Hollywood architecture and gradient pops of color
Guests made their grand entrance by driving down the red carpet and stopping for photo opps with custom Billie license plates.
The screening was a fan-centric party, with Billie joining in on the fun. Organic social posting generated an 4.1M+ impressions.
The event was produced in partnership with Damminger Productions.
© 2022 Little Cinema LLC. All Rights reserved