MGM Studios x Amazon Studios

Upfront Gala - Premium Content for a Global Audience

Art Direction / Production / Partnerships / Upfront Campaign / Scenic Design

MGM, Amazon Studios

We were thrilled to partner with MGM and Amazon Studios to celebrate the launch of their new joint venture, Amazon MGM Studios Distribution. To honor the merger of a timeless brand with a contemporary streamer, our team created an elevated gala fusing 1920s Hollywood golden age decadence with futuristic & global design elements. 

For the entrance to the event, we took the iconic MGM trademark centerpiece and fabricated a new facade that highlighted premium content from the full spectrum of MGM & Amazon titles. Once inside, Oscar and Emmy statues from award-winning titles of both companies were available to explore, while the entire event was surrounded by over 100 window displays of life-size key art from the joint catalog. ✦ Attendees could place themselves at the center of the story in our custom-fabricated film strip photobooth. Food, signature cocktails, and music selections were crafted to evoke the global audience at the heart of the distribution partnership.

© 2022 Little Cinema LLC. All Rights reserved

© 2022 Little Cinema LLC. All Rights reserved

© 2022 Little Cinema LLC. All Rights reserved